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BMG purchased Columbia House several years ago and the company is concentrating on promoting the DVD club. The movie of the month club is similar to the music of the month club for which Columbia House is well known. BMG is offering substantial savings for those who purchase DVDs through their club.
In 1955, Columbia House began the music club. This was a club that sold records and offered a monthly record to those who joined the club. There was also an inviting offer to join the club as well. Those who stayed with the club got discounts on records. As the club grew and music players evolved, the club began to offer 8 Track tapes, cassette tapes and finally, CDs. BMG was also a music club and never got into the movie business until they purchased Columbia House that was, at the time, running a movie club. After the purchase, the music was dropped and a steady focus on DVDs was maintained. This has resulted in them being the biggest distributor of DVDs on the market.
Currently, the catalog at Columbia House features more than 10,000 titles from which to choose. These include not only movie DVDs, but also concerts as well as TV shows. A great deal of people are interested in getting TV series on DVD. The DVD club offers this option as well as the latest movies.
The DVD club offered by BMG is similar to the Columbia House music club. It features an attractive introductory offer as well as savings for those who stay as members. The current introductory offer is 5 current new releases for 49 cents each. This is enough to get many people to want to join, but BMG wants them to stay. This is why they continue to offer incentives by way of savings.
In addition to exclusive sales, Columbia House lets members earn points based on each purchase they make. The points add up to additional savings and can even be used toward gaining free DVDs. This is the way that the DVD club keeps members satisfied so that they continue to remain members and continue to buy from them.
Anyone who purchases DVDs throughout the year, either as gifts for others or for themselves, can make use of the BMG DVD club. Not only will new members get to choose from new releases and pick 5 of them for only 49 cents each, but they will also be able to continue to save money with each purchase that they make. They can also take advantage of the DVD of the month. This works the way that most monthly clubs work in that you will get the DVD if you do not tell them that you do not want it.
Many DVD collectors like to broaden their collections by adding the DVD of the month. These count as purchases and accumulate savings points. If you do not want the DVD of the month, you simply have to notify BMG that you are not interested and they will not send it.
Those who want to save money when buying DVDs can do so when they check out the savings of a DVD club. BMG and Columbia House are one company that offers savings when it comes to DVD purchases.
Resource:
When you are looking to save money on DVD purchases, you can look to BMG and the Columbia House DVD club. To join this DVD club and start saving money right away, go to Book Club Shop. |
